Anne Marie Api Discusses 60 Years of Fragrance Safety Science on Predictably Good
10.30.26
RIFM President Anne Marie Api, PhD, Fellow ATS, joins host Cronan McNamara, MSc, Founder & CEO of Creme Global, on Creme Global’s Predictably Good podcast for a conversation about the science behind fragrance safety and RIFM’s 60-year history. 4
Dr. Api reflects on the organization’s evolution, the role of independent review and collaboration, and how modern assessment brings together hazard, exposure, and real-world use.
The conversation also explores new approach methodologies and non-animal science, computational tools and AI, and the challenge of building confidence in human-relevant methods. Listen to the episode on Creme Global’s Predictably Good podcast.